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SEOTacticAI-powered2026-01
2026 SEO Reality: Optimize for Google AND ChatGPT, Not One or the Other
Connor Gillivan (@ConnorGillivan)
Key tactics
- Treat traditional SEO and GEO as complementary systems
- Write content that serves both human searchers and AI engines
- Google still drives majority of high-intent traffic; ChatGPT wins top-of-funnel education
Summary
Clear framing for 2026: it is not Google versus ChatGPT. Google still dominates transactional traffic while ChatGPT/AI engines dominate educational and problem-solving queries. Winning requires optimizing for both platforms simultaneously.
Validate this tactic
Check live US search demand for this entry's topics: seo, geo, chatgpt, strategy