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Cold EmailCase study2026-03

Healthtech Startup: 7 Clients + $150K ARR in 60 Days via Cold Email

Astris Partners / Kevin Patrick

Reply rate5.2%

Results

5.2%
Reply rate
$150000
Arr
7
Clients
43.6%
Positive of replies
28700
Prospects contacted
20.4%
Top campaign reply rate

Key tactics

  • Rebuilt outbound from the ground up after previous 0.1–0.2% reply rates
  • Strong list quality and offer alignment

Summary

Healthtech startup serving biotech and health systems went from near-zero outbound results to 7 new clients and $150k ARR in 60 days purely through cold email. Overall reply rate 5.2%, with the best campaign hitting 20.4% reply rate and 61.4% positive.

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